Key Features
Safe ride intergration
Linked to Whoop and
Apple Health
Menstrual cycle tracker
Quiz on day before nightout
Friend mode
Competitive Analysis
Being an already saturated space, I wanted to analyze what my competitors were doing right and how I could better differentiate myself in the space
User Personas
Empathy Map
User Journey
Business Model Canvas
Value & Effort 2x2
Information Architecture
Wireframes
User Testings
Key Learnings
Solutions
Feature Ranking
